{"id":151,"date":"2023-03-03T21:34:27","date_gmt":"2023-03-03T21:34:27","guid":{"rendered":"http:\/\/www.nicbillington.co.za\/?p=151"},"modified":"2023-12-11T21:48:03","modified_gmt":"2023-12-11T21:48:03","slug":"nic-billington-rocks-the-boat-with-new-single-living-to-die","status":"publish","type":"post","link":"https:\/\/www.nicbillington.co.za\/index.php\/2023\/03\/03\/nic-billington-rocks-the-boat-with-new-single-living-to-die\/","title":{"rendered":"Nic Billington Rocks the Boat with New Single, “Living to Die”."},"content":{"rendered":"\n
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Stream\/ Download, <\/strong>HERE<\/strong><\/a>.<\/strong><\/p>\n\n\n\n

Fresh off the back of one of his biggest hits, with “Homesick”, comes another hypnotic BOP from South African-born, London-based musician Nic Billington.<\/p>\n\n\n\n

Penned by Billington and London-based producer, Cave Man, “Living to Die” can be described as a thought-provoking melancholic electronic pop track, blanketed in Freddie Mercury-esque vocals and 80s undertones. <\/p>\n\n\n\n

At first glance the title may come across gloomy and with a sense of foreboding, however the single – which is already charting on radio stations across South Africa – is aimed to evoke the listener to think for themselves and question the societal norms that we’ve been conditioned to in today’s modern world.<\/p>\n\n\n\n

“The song serves as a reminder that we only live once, which is why we need to live with purpose and not become complacent or be bogged down by things that are insignificant”, says Nic.<\/p>\n\n\n\n

With an almost literal take on “swimming against the current”, the music video, shot beneath the River Thames in London, follows Nic down a one-way foot tunnel as he veers through crowds of people walking in the opposite direction.<\/p>\n\n\n\n

Nic explains: “Because the song questions the status quo, I wanted the visuals to do the same. The conflict that I experience along the way represents people\u2019s unwillingness to change. It’s bold and rebellious yet vulnerable at the same time\u201d.<\/p>\n\n\n\n

Watch the music video, <\/strong>HERE<\/strong><\/a>.<\/strong><\/p>\n\n\n\n

Nic, whose musical influences include Labrinth, The Weeknd and Billie Eilish, has also just kicked off a promotional tour in the UK to promote the new single. Breaking into new territories and being introduced to new audiences means that the possibilities are infinite for this breakout artist.<\/p>\n\n\n\n

\u201cLiving to Die\u201d is now available on all streaming platforms – https:\/\/ditto.fm\/livingtodie<\/a><\/p>\n\n\n\n

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